Goal 2 — Awareness & Advocacy

Media Highlights (2014)

Selected coverage spanned television, radio, and print across Canada. Unfortunately due to the time since the  ride, many of the links are no longer available. We have highlighted the ones that are. We welcome any information from the community who may have other copies of these articles.

Television

• Breakfast Television (Vancouver) — June 9, 2014
• Breakfast Television (Victoria) - June 9, 2014
• Breakfast Television (Calgary) — June 18, 2014
• CKWS Television (Kingston) — July 28–30, 2014
• CTV Ottawa — July 30, 2014
• CHEX Peterborough — August 1, 2014
• CBC Prince Edward Island — August 6, 2014

Radio

• CBC Radio St. John’s — aired August 18, 2014
• VOCM Newfoundland — aired August 18, 2014

Print

• Blue Mountains Courier-Herald — May 14, 2014
• Elk Valley Herald — June 4, 2014 (p. 4)
• Stony Plains Reporter / Spruce Grove Examiner — June 6, 2014
• Salmon Arm Observer — June 19, 2014
• Peterborough Examiner — June 30, 2014
• Claresholm Local Press — July 2, 2014
• Waterloo Region Record — July 5, 2014
• Cambridge Times — July 16, 2014
• Peterborough This Week — July 17, 2014
• Kitchener Post — July 24, 2014
• Metro Ottawa — July 31, 2014
• Chronicle Herald (Halifax) — August 5, 2014
• Waterloo Chronicle — August 6, 2014
• The Guardian (PEI) — August 6, 2014
• The Bugle-Observer (NB) — August 12, 2014
• The Telegram (St. John’s) — August 18, 2014
• Southern Gazette — August 18, 2014
• The Western Producer - September 26, 2014 (backup link)

Note: These media references were captured from legacy content. Many original URLs are no longer live.

Advocacy Moments

Beyond headlines, the ride opened doors — from clinic tours (e.g., Newborn Screening Lab in Ottawa) to meetings with health leaders (e.g., Nova Scotia). These touchpoints helped amplify the needs of people living with PKU and allied disorders.

Newfoundland Labrador - June 2, 2014